I've read Pattern Breakers before, and this article’s structure reminded me of just how well the book is organized. It prompted me to revisit the sections on stress-testing inflections and insights, and I couldn’t help but appreciate the thoughtfulness behind showcasing the evolution of these ideas. It’s a great reflection of how the process of refining ideas works out in real world.
Mike - I really appreciate the language "implementation prototypes". Last week I got on a call with several entrepreneurs who wanted to talk about brand building. I run a brand consultancy and comms design firm. I found myself sharing this advice and just sent them a link to your piece. I hadn't read your piece first though, I was just conferring ethical advice from my own perspective. So thank you for the words to share. This is much more fulsome and authoritative than what I shared. One of my mentors is fond of touting LFI even over ROI - Learning From Investment. This is just what you are prescribing pre Rubicon.
Each time I read Mike's work, I find myself thrilled to hear things that have been talked about by 100 authors before him, in a completely different way - how does he manage to place other emphases, to see other things in such familiar things as MVP, prototype, etc., for example? An incredible author
I've read Pattern Breakers before, and this article’s structure reminded me of just how well the book is organized. It prompted me to revisit the sections on stress-testing inflections and insights, and I couldn’t help but appreciate the thoughtfulness behind showcasing the evolution of these ideas. It’s a great reflection of how the process of refining ideas works out in real world.
Mike - I really appreciate the language "implementation prototypes". Last week I got on a call with several entrepreneurs who wanted to talk about brand building. I run a brand consultancy and comms design firm. I found myself sharing this advice and just sent them a link to your piece. I hadn't read your piece first though, I was just conferring ethical advice from my own perspective. So thank you for the words to share. This is much more fulsome and authoritative than what I shared. One of my mentors is fond of touting LFI even over ROI - Learning From Investment. This is just what you are prescribing pre Rubicon.
Each time I read Mike's work, I find myself thrilled to hear things that have been talked about by 100 authors before him, in a completely different way - how does he manage to place other emphases, to see other things in such familiar things as MVP, prototype, etc., for example? An incredible author